Digital Marketing Leadership
Fractional CMO Leadership, AI-Powered Marketing, & Hands on Digital Execution.Google Ads, SEO and AI visibility
Your next customers are searching Google and asking AI. We help them find you.
Senior marketing help for growing businesses: Google Ads, SEO and AI visibility, run by one accountable partner and measured against revenue.
How we can help
Four ways to work with us
Start where it hurts. Most clients begin with one and add the others.
Where your customers look for you
Google Ads, SEO and AEO
Be found in Google and named in AI answers. Paid search, organic search and answer engine optimization, measured against revenue and not clicks.
Search and AI visibility ›AI Visibility Audit
Find out who ChatGPT recommends instead of you, back in two business days.
See the audit ›Fractional CMO
Senior marketing leadership on a retainer instead of a salary. One person sets the strategy, directs your vendors and answers for results.
Fractional CMO ›Workshops and speaking
Talks, hands-on workshops and training programs that get your team up to speed on AI and search.
Workshops and speaking ›Proof of work
We do this work in the open
Public programs and our own sites are where we test what we recommend.
Seattle ABC Program
City of Seattle Office of Economic Development
We audit and advise Seattle small businesses on their websites, Google Business Profiles, search visibility and marketing, then hand them a plan they can act on.
Digital Sales Access Program
City of Seattle small business training
The City of Seattle program that gives small businesses free point-of-sale systems and the training to use them. We train owners in Google Analytics 4, Search Console, Business Profile, Google Ads and Tag Manager.
Speaking
Tacoma Startup Week
A deep dive into Google for small businesses, presented at Tacoma Startup Week in 2023.
Oahu Travel Guide
Our own site, built and run with AI
A travel guide with an interactive map, an itinerary builder and a drive map, produced with AI tooling. It is where we test AI workflows before we recommend them to clients.
Visit oahutravelguidehi.com ›Working together
What working with us looks like
One accountable partner
You are led by a senior marketer, not a rotating team of inexperienced juniors. A small client list means your account gets real attention.
Plain-English reporting
We tie spend to revenue and explain what we see, what we are changing and why.
AI where it earns its keep
We use AI to move faster and test more, and keep a person responsible for every recommendation.
Common questions
Questions we get asked
Do you run Google Ads and SEO yourselves?
Yes. We build, run and report on Google Ads accounts and do the SEO work, or coach your in-house team to. Everything is measured against revenue, not clicks.
What is answer engine optimization, and do I need it?
AEO is the work of getting your business named inside AI-generated answers, not only in the ten blue links. It shares most of its mechanics with SEO: clean page structure, real schema markup and being referenced on sites the AI engines already trust. If customers in your category ask ChatGPT or Google for recommendations, you need it.
Where should I start?
Most clients start with the AI Visibility Audit, which shows where you stand in AI answers within two business days, or with a conversation about the one problem costing you the most right now.
How is this different from hiring an agency?
An agency executes a channel and reports on that channel. We sit above the channels and are accountable for the total result. Many of our clients keep the agencies they already have and hire us to direct them.
What is a fractional CMO?
A part-time Chief Marketing Officer. You get executive-level strategy and accountability without the salary, the equity or the long-term commitment of a full-time hire. In practice, one senior person sets direction, directs whoever executes, and answers for the result.
Request
Tell us what you are working on
A short note is enough to start.
Prefer to start without a conversation? Run the AI Visibility Audit.