AI Visibility Audit

AI Website Audit

Roughly a third of the sites we scan are blocking the crawlers that feed AI answers.

What that looks like

User-agent: GPTBot
Disallow: /

Two lines in your robots.txt. While they are there, no amount of content work will make you visible in ChatGPT. This takes minutes to fix, and our free check finds it.


LLM Visibility

How it works

Step 1

Build the questions

Twenty to twenty-five real buying questions for your category and city, each written two ways: discovery, head to head against every competitor you name, service specific, and trust checks.

Step 2

Ask the engines

Every question, on four engines, repeated so we can tell a stable answer from a coin flip. Around 675 answers per audit, all captured and kept.

Step 3

Map what gets cited

We pull every source the engines drew on and rank the domains. This is the list of properties the engines already trust in your category, and the shortest path to being quoted alongside them.

Step 4

Audit your Presence

Crawler access, structured data, entity consistency, and whether your pages answer questions in a form an engine can actually lift and quote.

What is a AI visibility Audit?

AI Engine

Why it Matters

Questions Asked

Google AI Overviews

ChatGPT

Gemini

Perplexity

Claude

Reaches the most people by a wide margin, and it is the one surface most businesses have never checked.

Where high-intent research now starts for a large share of buyers under 45.

Increasingly the default assistant on Android and across Google's products.

Small audience, heavy citation behavior, and a useful early signal for which sources carry weight.

Skews heavily toward professional and B2B buyers, which makes it matter far more than its overall share suggests.

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Why is my brand not showing up in chatgpt?

  • Growing and that want to use AI strategically and don’t have an internal AI leader

  • Marketing teams specifically looking to modernize content production, attribution, or campaign operations

  • Founders & operators who want informed bets on AI without becoming full-time researchers

  • Companies in industries where AI is reshaping competitive dynamics and they need to understand what's changing

Contact SRM to discuss our AI Visibility Services