AI workshops, training and speaking

Get the most out of AI

Talks, workshops and training programs for teams and rooms of business owners, built on real marketing work and not on slideware.

Formats

Bespoke offerings

Every session is built around your audience and the tools they already use.

Talks and keynotes

A focused talk for conferences, associations, chambers of commerce and member groups, with takeaways people can use that week.

Hands-on workshops

Your team works on its own accounts and leaves with a working process, not just notes.

Training programs

A multi-session series, like our Digital Sales Access Program training, that takes a group from the basics to running the work themselves.

Ongoing advisory

Senior guidance on AI tools, build versus buy and a practical adoption roadmap, without hiring a full-time lead.

What we teach

Practical topics for marketing and growth

AI engines we teach you to show up in

Measurement tools we train on

Google Analytics 4Search ConsoleTag ManagerGoogle Ads

AI search visibility

How people now find businesses in ChatGPT, Gemini and Google AI Overviews, and how to get named.

AI in marketing workflows

Where AI saves real time in content, reporting and campaign operations, and where it still needs a person.

Choosing AI tools

Which tools fit your business, your scale and your systems, and what to build versus buy.

Analytics and measurement

Google Analytics 4, Search Console, Tag Manager and Google Ads, so you can tie marketing to revenue.

How it works

How a session comes together

1

Learn your audience

We start with who is in the room, the tools they already use and what you want them to walk away with.

2

Build the session

We build the talk, workshop or program around your tools and your real work, not generic slides.

3

Deliver it

A focused talk, a hands-on workshop or a multi-session series, whichever fits the room.

4

Keep the momentum

Attendees leave with working examples and checklists. Many teams add a monthly advisory relationship as AI keeps changing.

Proof of work

Teaching from real work

What we teach comes from programs we run and sites we build.

Digital Sales Access Program

City of Seattle small business training

The City of Seattle program that gives small businesses free point-of-sale systems and the training to use them. We train owners in Google Analytics 4, Search Console, Business Profile, Google Ads and Tag Manager.

Speaking

Tacoma Startup Week

A deep dive into Google for small businesses, presented at Tacoma Startup Week in 2023.

Seattle ABC Program

City of Seattle Office of Economic Development

We audit and advise Seattle small businesses on their websites, Google Business Profiles, search visibility and marketing, then hand them a plan they can act on.

Oahu Travel Guide

Our own site, built and run with AI

A travel guide with an interactive map, an itinerary builder and a drive map, produced with AI tooling. It is where we test AI workflows before we recommend them to clients.

Visit oahutravelguidehi.com ›

Who it is for

Rooms and teams that want a practical path

A good fit if you are

  • An association, chamber of commerce or small business program
  • A marketing team modernizing content, reporting and campaign operations
  • A founder or operator who wants informed bets on AI without becoming a full-time researcher
  • In an industry where AI is changing how customers find you

Common questions

Workshop and speaking questions

How do we book a talk or workshop?

Send a note with your audience, the date and what you want people to walk away with. We reply with a proposed format.

Can you tailor a session to our tools and team?

Yes. We start by learning your audience, your tools and the outcomes you want, then build the session around them.

What do attendees leave with?

Working examples, checklists and a process they can apply immediately, drawn from real client and program work.

Do you offer ongoing AI advice after a workshop?

Yes. Many teams add a monthly advisory relationship for tool choices, roadmaps and questions as AI keeps changing.

Request

Planning an event or a team session?

Tell us about your audience, the date and what you want people to walk away with.

Prefer to start without a conversation? Run the AI Visibility Audit.